HEALTH INSURANCE
INDIA IS NEVER AS GOOD AS IT LOOKS
AND NEVER AS GLOOMY AS IT LOOKS.
GROWTH ENGINE OF INSURANCE
INDUSTRY:
Health insurance has emerged as
major growth driver and as most prominent segment in the insurance space today.
Growth of health portfolio is significant and already contributing a sizeable
chunk of business to insurers.Growth in private health insurance has also expanded demand for hospital
services at secondary and tertiary level. The greater utilization of hospital
services not only has contributed to longer expected life for all including
poor and aged but has also lifted the face of health care in India.
HEALTH INSURANCE PREMIUM INR Crore
|
|||||||
INSURER
|
2003-04
|
2008-09
|
2009-10
|
2010-11
|
2011-12
|
2012-13
|
2013-14
|
PSU
TOTAL
|
1212
|
3824
|
4884
|
6913
|
8133
|
9265
|
10842
|
PVT
TOTAL
|
142
|
2801
|
3421
|
4257
|
5255
|
6076
|
6957
|
INDUSTRY
TOTAL
|
1354
|
6625
|
8305
|
11170
|
13388
|
15341
|
17799
|
MARKET
SHARE PVT
|
10.49
|
42.28
|
41.19
|
38.11
|
39.25
|
39.61
|
39.09
|
MARKET
SHARE PUBLIC
|
89.51
|
57.72
|
58.81
|
61.89
|
60.75
|
60.39
|
60.91
|
Table-1
The growth in this segment is expected to remain
northward as it has tremendous growth potential for the fact that only 15
percent of Indian people have some form of health insurance coverage. This is
pathetically low. A vast geographical spread of population remains out of the
reach for medical and nursing care.It reminds that there is an urgent need to revitalize
the health insurance coverage in the country where out-of-pocket payments are
still among the highest in the world.
ACCESS TO HEALTH CARE IN INDIA:
Access to health care service
whether should be measured in terms of health insurance coverage or the
availability of doctors and hospitals is the moot question. It is fact that
there is a huge gap between the objectives of Universal Health Insurance (UHI)
and the current state of health care in India. Health spending in India does
not compare well even with some of the developing countries.86% of medical care
is met out-of-pocket by Indians. In US these expenses are 21%, In UK &
China these are 53% & 58% respectively. Only Russia’s out of pocket
expenses stood 88%. High out-of-pocket expense is exactly the reflection of low
health insurance coverage in India.
Health care delivery to common man
especially the people below poverty line (BPL) has remained a highly debated
issue in the country. One illness episode in their lifetime may put them in
trap of bankruptcy. Universal Health coverage, only can serve as a powerful
social tool towards building an inclusive society. This needs a multi
stakeholder approach of the consumers, health care providers, insurers,
regulator, third party administrators and importantly the Government to take it
to its goal. There are many complexities in providing UHI and this should be
seen realizing that 75% of health care is in the private sector and it is
functioning in an unregulated environment. This is a great challenge for the
Payers (Insurers), who operate in highly regulated environment to deal and
partner with the Providers of health care (hospitals, nursing homes, diagnostic
centers) which operate in unregulated environment except for the archaic
legislations enacted by some States. There is a need for bringing health care
under the purview of regulator for ensuring orderly & systematic growth.
Creating National Health Regulator under Ministry of Health and within the
framework of Clinical Establishment Act can give an impetus to this challenging
situation where you find no standard protocol on treatment of diseases and the
costing of which varies widely from one hospital to other who happily have
different SOC (Schedule of charges) giving lot of difficulties to consumers,
insurers and TPAs.
As per the Constitution of India
public health falls in the State list. Each State has developed its own system
of health care delivery. Quality control in manufacture of drugs is however in
Concurrent list and both State and Centre can issue legislation. In addition
Government of India also supports key health sector initiatives and one such
initiative is RSBY (Rashtriya Swasthya Bima Yojna). RSBY is a powerful vehicle
for ensuring UHI. This is operative in select districts and extending it to the
entire country by making it scalable can be a good option for ensuring UHI.
HEALTH FINANCING IN INDIA:
Health financing models rely on
five main sources of funds for paying health care costs in India:
HEALTH FINANCING MODELS
|
||||
GOVERNMENT FUNDED
|
EMPLOYER FUNDED
|
PRIVATE HEALTH INSURANCE
|
COMMUNITY FUNDED
|
OUT-OF-POCKET PAYMENTS
|
In tax-funded system of India the
citizens contribute indirectly for health care in government funded schemes.
According to the statistics of the WHO, in 2011, India has spent only 3.9 per
cent of GDP on health which is the lowest amongst the BRICS (Brazil, Russia,
India, China, South Africa) member countries. The blue-collar workers of the country are
covered under ESIS (Employees’ State Insurance Scheme) and it is largely
financed by employers and employees. The scheme is supplemented by the Central
and State Governments. This scheme covers over 50 million beneficiaries. The
central government employees in civilian assignment and their families are
covered in CGHS(Central Government Health Scheme) and it is funded by employees
and largely by Central Government (Employer). This scheme covers over 3 million
beneficiaries.
There are community based schemes
and government funded schemes operational in some States like Tamilnadu and
Andhra Pradesh in addition to RSBY scheme but largely the health financing is
dependent on commercial Insurance products or is funded out-of-pocket by households.
The commercial health insurance was started in India in 1986 when the
subsidiaries of General Insurance Corporation of India launched a
hospitalization indemnity product popularly known as ‘Medi-claim’. This product
has dominated the indemnity-based category despite so many private insurers
with global experience have entered in Indian market. Now there are many
variants of health products in the market:
·
Hospitalization Indemnity products
·
Benefit products like daily hospital cash products
·
Critical illness products
·
Top up products & high deductible products
·
Disease Management products
·
Products with outpatient coverage & maternity benefit coverage
·
Micro insurance products
·
Travel and overseas medi-claim products
·
Personal accident products (As per Health Regulation travel and PA
falls within health definition)
Rating
& underwriting of these retail products is done as per the Board approved
Underwriting Policy of the Insurer and as per product & price filed with
IRDA. These insurance products are now
greatly accepted as financial tool for medical emergencies especially in
ever-growing middle class.
Tailored health covers are also available
for employer sponsored groups and other groups in addition to retail products.
In-fact lot of customization goes into these group policies and pricing of
these products is a real challenge for the insurers. Insurance companies do not have the flexibility of pricing health
insurance premium for retail buyers as they can not deviate from prices filed
with IRDA).But they can price their group insurance premium according to market
forces and negotiating skills of the companies aided by their brokers. Obsession to growth has resulted in ridiculously
low & unsustainable premium rates for these group accounts. Insurers cannot
afford to lose their big renewals and they agree for price cuts on unviable
rates. If not, there are many growth obsessed takers of these employer-sponsored
risks ignoring outgo related to risk, medical inflation and aging population.
This scenario seems to stay for some more time in India.
Another challenge to price group-products is to arrive at burning
cost and to have the fair estimation of risk which insurer intends to carry for
a period that will also be affected by medical inflation. If it is not the
renewal of the insurer it is very difficult to get the correct claim dump and
real cost outgo as there are no standard disclosure guidelines either by GI
Council or by the Regulator. The efforts are being made at industry level to
bring some standardization in disclosure of related information but at present
the rating of these products is being done with some assumptions being made to
the calculation of the assumed risk. These assumptions are formula to incidence
rate and average claim cost prevailing in industry or more specifically in particular
geographical area.
VITALIZING HEALTH
INSURANCE-CHALLENGES UP-FRONT
Growth in Health insurance business
is also fraught with numerous challenges of accessibility, affordability and
efficiency in the system in which it operates along with other stake holders.
Health insurance is unique from all other forms of insurance as multiple
stakeholders are involved in its operational environment. Health care market’s
idiosyncrasies stem particularly from 2 sources:
1.
The unevenness of knowledge between physician/provider and the
consumer.
2.
The restrictions on profit maximization behavior of physicians
imposed by profession consideration & not-for-profit health care entities.
The Eleventh Report of the
Committee on PSU (14th Lok Sabha) in their report, ‘Health
Insurance-A Horizontal Study’, stated that the unregulated mushrooming of
Health Service Providers across the country has resulted in escalation of
health care prices, undependable & deteriorating quality of health care
& rampant instances of under-treatment & over-treatment by doctors
& hospitals/ nursing homes. All these phenomena, besides being detrimental
to the medical & financial welfare of patients, also inhibit the health
growth of health insurance sector. Fee-splitting arrangements between General
Practitioners, Specialists are also practiced in exchange of patient referrals.
The Health Care Providers lead a major role in determining the level of health
care and its cost and this makes it complex for insurers who pay for
hospitalization cost. Such behavior could seriously damage the trust
relationship between patient and physician and this abuse that increase
unnecessary health care cost. Patients seeking more health care services and
health care providers giving more services than required, referring unnecessary
diagnostics & costly surgery in name of precision is very common in health
insurance is a great challenge for Payers as even TPAs have not been able to
control these abuses prevalent in industry.
Health insurance operates in
imperfect market scenario where the normal market forces remain absent and what is quite
observed here is information asymmetry, risk selection (adverse or cherry
picking) and moral hazard. The information available to insurer and the insured,
about each other, is not perfectly transparent or complete and pricing, if made
on assumptions, may go awry. It is very common to find old age persons, persons
with morbid history as takers of insurance product and this adverse selection
if not addressed may produce unviable results bringing a surprise factor to
prices filed with the Authority on actuarial assumption of fair distribution
and spread of risk.
Absence of Standard Protocol on
treatment of diseases and their costing which varies widely is another challenge
up-front. Every hospital has his own schedule of charges (SOC) and even where
the treating doctors are same the rate varies from one hospital to another even
in same colony and even when the infrastructure of the hospital is more or less
the same. Surprisingly the cost of procedures for different patient in same
hospital has been found different in almost same period of stay. This is
expected in any unregulated environment. This challenge is so evident that CAG
reported on performance audit of PSUs that:
·
The claim paid by the TPAs varied widely for the same disease for
the same period. And
·
The TPAs failed to bring about standardization with the result the
hospitals were claiming widely different rates for the same disease for the
same period.
High loss ratio especially in group
health insurance is another challenge for insurers. Severe price competition is witnessed in group health pricing.
Ideally there should be no cross subsidy between identified underwriting
segments but insurers have to recognize the volume of business where market and
operational compulsions demand otherwise, to have a pricing that allows market
to develop and then meet the standards of self sufficient portfolio price. The
rating under significant pressure on the marketing teams facing renewal lapses
is great challenge for insurers in group health pricing. The competitive forces make it
difficult for the insurers to charge the burning cost as premium for group
accounts. They face the competitive challenge to absorb the medical inflation,
acquisition cost of brokers or agents, servicing cost of the Third party
administrators for these accounts and this surely not lead to a sustainable
growth. To meet this challenge the other way is to control the cost and the
major variable for indemnity based health products is the hospitalization cost.
Against the backdrop of such
mounting challenges to control loss ratios the PSUs operating in India
initiated a joint Preferred Provider Network (PPN) initiative in July 2010 in 4
cities and initially 42 surgical procedures were brought under the negotiated
rate regimen. Today this initiative is operative in 10 cities and number of
surgical procedures has also expanded to 104. The objectives for the Preferred
Provider Network are:
·
To enable effective claim management in health insurance.
·
To increase the utilization of cashless treatment at
pre-negotiated package rate.
·
To bring the cost of treatment to affordable level for patients
& to package cost of surgical procedures.
·
To provide a platform for negotiating rates with health care
providers.
·
To develop a sound data base that would help in analyzing cost of
health care delivery.
It is a win-win situation both for
Payers and Providers. Providers get more footfalls and Payers are relieved from
cost burden. It is a welcome situation for the insured too as he can get more
care utilization within his sum insured limits.
India faces both opportunity and
the challenge to achieve sustainable growth in health care services and its
financing by insurance products where patients get treatment at affordable
cost. Scenario is not as good as it is reflected from the growth in the sector
and not as gloomy as it looks from its high cost incidence. The reality lies
somewhere in between. Collaboration amongst various stake holders can
revitalize the health insurance market no matter how competitive it is.
Vinay Verma, M.Com, FICWA, ACS, PGDMM, PGDIM
The author is Chief Manager in The
Oriental Insurance Company Limited and the views expressed are in his personal
capacity.
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